I’m Kat Carlson, a graphic designer, writer, artist, and right-brained creative thinker in the greater Boston area.
I help brands build and share their story – from creating their brand identity, to designing custom print and digital media tools, to developing their voice, to creative marketing strategy.
CREATING YOUR IDENTITY
Your logo, digital and print marketing tools, website design, and brand identity should tell your story. As an experienced graphic designer and Adobe Creative Suite expert, I’ve helped many clients starting new ventures to put their best foot forward with logo concepting, identity development, and creative direction.
TELLING YOUR STORY
Your brand has a distinct voice and a story to tell. From content creation, to press and media writing, to blogging, to sales tools, your story should be distinctive and authentic. As a writer, journalist, and editor with an adaptable writing voice, I’ve helped many brands with their voice development and marketing execution.
REACHING YOUR AUDIENCE
Your brand’s creative marketing strategy should connect your customers with your brand’s story. I’m experienced in developing high-level creative marketing strategies for your brand, and then working down to specific marketing needs such as social media, events, product launches, and print or digital marketing communications campaigns.
I’ve spent the last ten years working with start-ups, small businesses, and established brands. I offer a wide variety of creative services.
areas of expertise
- Logo Design, Icon Systems, and Brand Identity Development
- Print Media: Brochures, Postcards, Mailers, Booklets, Newspapers, Advertising
- Digital Media for Web or Social Media
- Creative Writing, Copy writing, Editing, and Content Creation
- Creative Marketing Strategy
- Production-Ready Design